Massaging the Data

Massaging the Data

March 19, 2015 7:30 AM to 9:30 AMHotel Fort Garry, Winnipeg, Manitoba
Area of Interest: Benefits Format: In Person
If you have looked at a renewal lately, you might be noticing that the split between drugs and paramedicals is shifting.  The old 70/30 rule had edged towards 60/40.  The drivers?  A combination of a pretty good drug pricing holiday over the last few years combined with the steady growth of paramed usage.  Want to know more?  This year, we are presenting Green Shield Canada (GSC)'s (and our industry) first ever Health Study.  It absolutely has some of the old drug study favourites - like drug cost trends, generic penetration rates, biologics spend, and adherence.  But what is totally new is our dive into the rest of GSC's health benefits data...and the results may startle you.  Join us.


Fees and Registration
Membership TypesRegular Price
Member$42.86 CDN
Associate Member$42.86 CDN
Student Membership$42.86 CDN
Non Member$90.48 CDN
Event: 57 Registered43 Available
Cancellation Policy
Peter Gove

Peter Gove, innovation leader, health management with Green Shield Canada (GSC), has oversight for initiatives under GSC’s “Change4Life” banner. Change4Life is aimed at supporting Canadians to better manage their health. The initiative utilizes advanced analytics to proactively identify plan participants who are at risk of developing, or who have developed a chronic disease and to reach out to them with focused programs.

Prior to coming to GSC, Peter was responsible for the national disability management and life insurance claims program for a large Canadian life insurance company.  

Mr. Gove has a master’s degree in social work and is a registered social worker. Continuing his education, he started a PhD program in Applied Health Science at the University of Waterloo. He has presented internationally in the areas of health management and disability management and was the recipient of the 2014 Vision and Values Award presented by the Canadian Life and Health Insurance Association.


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